CULTIVATE: a brand-in-brand (think Target's 'up & up') for gardening products.
My concept is to appeal to a new market of indoor/urban gardeners and think about gardening in new ways.
process and sketching
graph paper guide
graph paper guide
letter sketches
letter sketches
letter sketches
letter sketches
graph and tracing papers
graph and tracing papers
sketches
sketches
gardening rocks
gardening rocks
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